Best Times to Post on Instagram

Monday, March 27, 2023

Primary Blog/Best Times to Post on Instagram

Best Times to Post on Instagram

(3 min Read)

Instagram has quickly become one of the most popular social media platforms in the world, with millions of users sharing images and videos every day. However, with so many people posting content, it can be difficult to get your posts noticed. One way to increase your visibility is to post at the right times of the day. In this article, we'll explore the best times of the day to post on Instagram to increase engagement and reach.

1. Early in the morning

Posting between 6:00 a.m. and 9:00 a.m. is a great way to reach people who are just waking up and checking their phones. You'll also catch people who like to scroll through Instagram while they're having breakfast. Posting early in the morning gives your followers a chance to engage with your content before their day gets busy.

2. Mid-morning

Posting between 10:00 a.m. and 12:00 p.m. can also be effective, especially during the workweek. Many people take a break from their work during this time and check their social media accounts. Posting during this time can help you reach people who may have missed your morning post.

3. Lunchtime

Posting between 12:00 p.m. and 2:00 p.m. is another effective time to post on Instagram. People often check their social media accounts during their lunch break, and posting during this time can help you reach people who are scrolling through their feed while they eat.

4. Late afternoon

Posting between 4:00 p.m. and 6:00 p.m. can also be effective, especially during the workweek. Many people finish work around this time and check their social media accounts before heading home. Posting during this time can help you reach people who may have missed your earlier posts.

5. Evening

Posting between 7:00 p.m. and 9:00 p.m. is another effective time to post on Instagram. This is a time when many people are relaxing at home and scrolling through their social media accounts. Posting during this time can help you reach people who may have missed your earlier posts.

It's important to keep in mind that the best times to post on Instagram can vary depending on your audience and the type of content you're posting. If your audience is primarily located in a different time zone, you may want to adjust your posting schedule accordingly. Additionally, it's important to experiment with different posting times to see what works best for you.

In Conclusion: 

In conclusion, posting at the right times of the day can help increase engagement and reach on Instagram. Early morning, mid-morning, lunchtime, late afternoon, and evening are all effective times to post. However, it's important to experiment with different posting times and to keep in mind that what works best for one person may not work for another. By understanding your audience and experimenting with different posting times, you can increase your visibility on Instagram and reach more people.


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HI, I am Cameron Carson

Founder of Franbassador® 

Passionate about revolutionizing modern Franchise Development, I am the founder of Franbassador, an innovative marketplace & platform that connects influencers and content creators with growing Franchise brands in an easy & unique way.

With a focus on making powerful connections, Franbassador combines the power of influencer marketing with intuitive design & candidate nurturing to facilitate successful collaborations for hyper awareness of franchise opportunities.

As an impassioned entrepreneur, my commitment lies in empowering influencers to monetize their channels and aiding franchise brands in elevating their brand awareness through meaningful influencer marketing.

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